By J.L. on May 7, 2007
Do you draw a blank when you try to write a sales letter? Do your ideas sound good in your head but don’t come together on paper? You’re not alone.
Posted in Sales | Tagged customer service, marketing strategy, promote, sales success, small business, strategy, target market
By J.L. on April 2, 2007
Set up an e-mail marketing program for a highly effective, yet low-cost way to up-sell or cross-sell current customers. Since it can cost as much as five times more to …
Posted in Marketing | Tagged email, marketing strategy, online sales, promote, sales success, small business, strategy, target market
By J.L. on March 19, 2007
Online surveys are very effective and affordable. They’re a great way for you to obtain the feedback you need. Through online surveys, you can better understand your customers. Then, you can …
Posted in Sales | Tagged customer service, customer service policy, marketing strategy, promote, sales success, target market
By J.L. on January 8, 2007
Are dreams of freelancing dancing through your head? If you’re nodding yes, now’s a great time to give it a whirl. As companies scale back on their expensive, benefit-heavy workforce, they’re increasingly turning to …
Posted in Start-Ups | Tagged customer service, marketing strategy, online sales, promote, sales success, strategy, target market
By J.L. on November 6, 2006
What’s in a name? Just about everything when it comes to small-business success. The right name can make your company the talk of the town; the wrong one can doom it to obscurity and failure. If you’re smart, you’ll …
Posted in Start-Ups | Tagged competition, government, Internet, internet business, internet sales, marketing strategy, online business, online sales, promote, sales success, small business, strategy, tax, web design, websites
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