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Sudden Success – Plan for It

J.L. — Mon, 07 Jul 2008 14:05:40 +0000

Too often, overnight success can quickly become a company's worst nightmare. A small business that lacks the capital, staff or infrastructure to handle a big order or nationwide publicity can promptly get crushed when ...

Originally Posted under: Small Business Marketing on SuncoastGlobal.com

The Right Way to Manage Your Money

J.L. — Mon, 21 Apr 2008 13:49:01 +0000

Money management is tricky business. In addition to customers, cash flow and managing your accounts properly is what keeps your business humming along. Consequently, getting paid in full and on time, as well as understanding ...

Originally Posted under: Small Business Marketing on SuncoastGlobal.com

Pricing For Profits

J.L. — Mon, 19 Nov 2007 13:54:26 +0000

The prices you charge for what you sell have an enormous ability to affect your company's growth. They can lure some customers and drive others away, produce profits from declining products and turn cash cows into money-losing dogs.

Originally Posted under: Small Business Marketing on SuncoastGlobal.com

Benefit from Point-of-Sale Systems

J.L. — Tue, 18 Sep 2007 02:31:24 +0000

The ring of the cash register has long been the sound of music. But today the cash register of even the smallest business may be attached to a computer via "point-of-sale" (POS) systems. These systems have grown in popularity over conventional cash registers because they don't just ring up sales. They

Originally Posted under: Small Business Marketing on SuncoastGlobal.com

Purchasing Plan – You’d Better Have One

J.L. — Mon, 03 Sep 2007 15:41:26 +0000

It's easy to neglect the area of purchasing in your business. If you fail to devote enough attention to it, your cost of doing business could rise to an unnecessarily high level. As operating expenses increase, profit margins shrink, you would either ...

Originally Posted under: Small Business Marketing on SuncoastGlobal.com

What’s Your Start-up Worth

J.L. — Mon, 05 Mar 2007 13:52:00 +0000

It's commonly said that business valuation is more art than science. If this is true, then the practice of valuing a start-up business is squarely in the domain of the artist.

Originally Posted under: Small Business Marketing on SuncoastGlobal.com

Find Your Perfect Product

J.L. — Mon, 18 Dec 2006 15:16:33 +0000

It's a great idea: You found the perfect niche market, lots of customers, profit potential galore, the ultimate location and a stellar e-commerce site. The only problem ...

Originally Posted under: Small Business Marketing on SuncoastGlobal.com

Selecting Your Salary

J.L. — Mon, 23 Oct 2006 15:21:56 +0000

It's an age-old question that faces every entrepreneur: What do I pay myself? There are a lot of different ways to answer that, but the two most common are .....

Originally Posted under: Small Business Marketing on SuncoastGlobal.com